Press Release
Advanta Enhances Electronic Payment Options, Boosting Customer Service
May 30, 2002 - SAN FRANCISCO — Advanta Bank Corp. (a banking subsidiary of Advanta Corp. NASDAQ: ADVNB; ADVNA) has installed a new electronic payment system from San Francisco-based BankServ to enhance payment options for its small business customers, as well as to enhance customer service and collections capabilities, it was announced today. An estimated three-quarters of a million transactions a year initially are expected to be processed electronically with BankServ's new service, which allows Advanta's customers to pay their Advanta business credit card bills with electronic checks "on the fly." Customers can simply call Advanta or go to www.advanta.com from their PC to make a payment or schedule a future payment. The service better enables Advanta to serve customers when the customer wants and through the channel the customer chooses: phone, Internet, or traditional mail.
"Advanta is a business centered around its customers," says Jeff Beck, President of Advanta Bank Corp. "Our goal is to continuously improve service for our customers. That includes providing and continually enhancing flexible and modern payment methods that are responsive to customer needs and wants."
"In short, this product gives Advanta a powerful new tool to provide customers with a choice of payment options and ways to interact with Advanta," says David F. Kvederis, president and CEO of privately held BankServ. "And what bill-paying customers want is convenience, efficiency, and simplicity in paying what they owe whenever it's the best time for them to do so."
Advanta is a highly focused financial services company providing innovative financial solutions since 1951. Advanta leverages its first-class direct marketing and information based expertise to develop state-of-the-art data warehousing and statistical modeling tools that identify potential customers and new target markets. Over the past five years, it has used these distinctive capabilities to become one of the nation's largest issuers of MasterCard business credit cards to small businesses, creating a special affinity with customers by branding the card with the name of the small business itself. Business credit card receivables surpassed $2 billion by year-end 2001. Learn more about Advanta at www.advanta.com.

